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Market Snapshot

Median listing price
$263K

The median listing price in Charleston, WV ZIP 25304 is $262,500 as of June 2026.

Median rent
$895/mo

The median market rent in Charleston, WV ZIP 25304 is $895/month as of June 2026.

Days on market
375 days

The median days on market in Charleston, WV ZIP 25304 is 375 days as of June 2026. The market is currently neutral.

Gross rental yield
4.09%

At a median list price of $262,500 and a median rent of $895/month, the gross rental yield in Charleston, WV ZIP 25304 is 4.09% as of June 2026.

STR vs LTR
$1,574/mo STR · $895/mo LTR

In Charleston, WV ZIP 25304, median Airbnb revenue is $1,574/month compared to median long-term rent of $895/month as of June 2026.

Charleston, WV 25304 Real Estate Market Report

ZIP Code: 25304

Report Date: June 2026

Market Temperature:
NEUTRAL

Scope: This ZIP code analysis focuses on single-family residential (SFR) properties. Metrics are calculated from recent sales and active listings within the past 90 days.


Market Overview

This analysis is based on a sample of properties from this ZIP code (up to 200 sold properties and up to 100 active properties). The median prices below are calculated from all available properties in the sample, while trend analysis uses properties from the selected analysis window.

Analysis Window
180 Days
Total Properties Analyzed
22
Active Listings
6
Sold Properties
16

Market Metrics

Median Listing Price
$262,500
Median Sold Price
$260,000
Median Price per Sqft
$140/sqft

The property counts shown above represent only the properties analyzed in this report sample, not the total inventory for this ZIP code. Median prices are calculated from all available properties in the sample, while trend analysis uses properties from the selected analysis window.


Rental Market

Median Market Rent
$895

Note: The relationship between property values and rental rates reflects different market dynamics. Higher-priced properties may have lower rental yields due to factors such as luxury market positioning, owner-occupancy preferences, or long-term appreciation strategies rather than immediate rental income maximization.


Property Taxes

Property Tax Rate
0.71%

Liquidity & Velocity

Median Days on Market
375
Sale-to-List Ratio
100.0%

Market Trends & Context

Understanding Market Temperature

A Neutral market indicates balanced conditions where neither buyers nor sellers have a strong advantage, typically characterized by flat price trends, extended but stable days on market, and moderate inventory relative to sales.

Price YoY Trend
down
Market Temperature
neutral
Rent YoY Trend
up
Interest Rate Pressure
elevated

Current Mortgage Rate Context

Market-level mortgage rate comparison for this area:

Current 30-year fixed mortgage rates in Charleston, WV are averaging 6.53%, reflecting a stable but elevated interest rate environment for property owners in this market.

Note: Interest rate comparisons provide market context. The existing "Interest Rate Pressure" metric above shows the qualitative market impact.


Key Findings

  1. The neighborhood's representative recent sale is 260,000 (median sold price), and with a median days on market of 375 this points to a market where completed transactions are taking longer to close, suggesting slower sales velocity rather than rapid turnover.
  2. The median listing price is 262,500, only marginally above the median sold price, which may indicate modest seller expectation friction and aligns with a balanced market temperature rather than a pronounced seller advantage.
  3. Liquidity appears subdued given the sample's relationship between active supply and sales; combined with current 30-year fixed mortgage rates averaging 6.53%, the market faces elevated interest rate pressure that may be constraining buyer purchasing power.
  4. The rental side shows strength: median market rent is 895 and rent year-over-year trend is up, indicating rising rental demand that may support buy-to-rent strategies or investor interest in cash-flow-oriented SFR and condo opportunities.

Notable Properties

The following 8 properties represent notable market examples and recent transactions that illustrate key market dynamics. These are illustrative examples selected for their significance (top sales, market benchmarks, quick sales) and are not the basis for the statistical calculations shown above.

Recent Transactions

1590 Mount Alpha Rd, Charleston, WV 25304
Top Sale

Highest sale in the past 90 days. Fully renovated with modern finishes and premium lot positioning.

4 beds4 baths3,520 sqft
$360,000
Feb 1, 2026
$102/sqft/sqft
822 Chappell Rd, Charleston, WV 25304
Value

Sold below market average

4 beds2 baths2,700 sqft
$300,000
Feb 1, 2026
$111/sqft/sqft
172 days on market
6510 Roosevelt Ave, Charleston, WV 25304
Market Benchmark

Representative market sale establishing baseline for properties in the core neighborhood.

3 beds2 baths2,721 sqft
$288,700
Jan 1, 2026
$106/sqft/sqft
395 days on market
4701 Virginia Ave Se, Charleston, WV 25304
Market Benchmark

Representative market sale establishing baseline for properties in the core neighborhood.

3 beds2 baths1,870 sqft
$225,000
Feb 1, 2026
$120/sqft/sqft
258 days on market
5608 Virginia Ave Se, Charleston, WV 25304
Market Benchmark

Sold at market average

3 beds2 baths1,523 sqft
$215,000
Jan 1, 2026
$141/sqft/sqft
5106 Staunton Ave Se, Charleston, WV 25304
Value

Sold below market average

3 beds2 baths2,127 sqft
$208,000
Mar 1, 2026
$98/sqft/sqft
381 days on market
4604 Venable Ave, Charleston, WV 25304
Premium

Sold above market average

2 beds1 baths864 sqft
$150,000
Dec 1, 2025
$174/sqft/sqft
257 days on market
4910 Washington Ave Se, Charleston, WV 25304
Market Benchmark

Sold at market average

2 beds1 baths951 sqft
$129,000
Dec 1, 2025
$136/sqft/sqft
227 days on market

Investment Analysis

Compare rental income potential against ownership costs and benchmark against market averages.

Rent vs Cost to Own

Monthly rental income vs estimated ownership cost

-$654/mo
25304 Avg Rent
25304 Cost to Own
Rent$895
Own$1,549

20% down, 6.53% rate, 0.7% tax

Short-Term Rental

Avg nightly rate and occupancy for this ZIP

25304 Avg nightly rate
25304 Avg occupancy (days/year)
Nightly rate$145/night
Occupancy112 of 365 days

Data Sources

Real estate market data & public records, and GemHaus® proprietary models.

Report generated: 6/1/2026

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