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Market Snapshot

Median listing price
$1.45M

The median listing price in Potomac, MD ZIP 20854 is $1,450,000 as of July 2026.

Median rent
$4,600/mo

The median market rent in Potomac, MD ZIP 20854 is $4,600/month as of July 2026.

Days on market
118 days

The median days on market in Potomac, MD ZIP 20854 is 118 days as of July 2026. The market is currently neutral.

Gross rental yield
3.81%

At a median list price of $1,450,000 and a median rent of $4,600/month, the gross rental yield in Potomac, MD ZIP 20854 is 3.81% as of July 2026.

Potomac, MD 20854 Real Estate Market Report

ZIP Code: 20854

Report Date: July 2026

Market Temperature:
NEUTRAL

Scope: This ZIP code analysis focuses on single-family residential (SFR) properties. Metrics are calculated from recent sales and active listings within the past 90 days.


Market Overview

This analysis is based on a sample of properties from this ZIP code (up to 200 sold properties and up to 100 active properties). The median prices below are calculated from all available properties in the sample, while trend analysis uses properties from the selected analysis window.

Analysis Window
90 Days
Total Properties Analyzed
201
Active Listings
67
Sold Properties
134

Market Metrics

Median Listing Price
$1,450,000
Median Sold Price
$1,336,000
Median Price per Sqft
$422/sqft

The property counts shown above represent only the properties analyzed in this report sample, not the total inventory for this ZIP code. Median prices are calculated from all available properties in the sample, while trend analysis uses properties from the selected analysis window.


Rental Market

Median Market Rent
$4,600

Note: The relationship between property values and rental rates reflects different market dynamics. Higher-priced properties may have lower rental yields due to factors such as luxury market positioning, owner-occupancy preferences, or long-term appreciation strategies rather than immediate rental income maximization.


Property Taxes

Property Tax Rate
0.94%

Liquidity & Velocity

Median Days on Market
118
Sale-to-List Ratio
100.0%

Market Trends & Context

Understanding Market Temperature

A Neutral market indicates balanced conditions where neither buyers nor sellers have a strong advantage, typically characterized by flat price trends, extended but stable days on market, and moderate inventory relative to sales.

Price YoY Trend
down
Market Temperature
neutral
Rent YoY Trend
up
Interest Rate Pressure
moderate

Current Mortgage Rate Context

Market-level mortgage rate comparison for this area:

Current 30-year fixed mortgage rates in the Potomac, MD market are approximately 6.49%, which is 0.4% higher than the 6.09% average observed during early 2026 loan originations.

Note: Interest rate comparisons provide market context. The existing "Interest Rate Pressure" metric above shows the qualitative market impact.


Key Findings

  1. The neighborhood's primary value indicator is the median sold price of 1,336,000, which signals recent transaction-level pricing and should be prioritized over asking prices when setting offers or comps; representative recent sale informs valuation.
  2. The median listing price is 1,450,000, creating a noticeable spread versus the median sold price that may indicate pricing friction between seller expectations and closed transactions; neutral market temperature suggests sellers may need to adjust pricing to meet buyers.
  3. Market liquidity appears muted: the median days on market of 118 points to slower sales velocity and longer holding periods, which may indicate pacing risks for sellers planning quick turnarounds.
  4. Rental demand and rent growth are supportive for investors: the median market rent is 4,600 and rent year-over-year trend is up, while interest rate pressure is labeled moderate (30-year fixed around 6.49%), implying financing costs are an important consideration for buy-and-hold strategies.

Notable Properties

The following 8 properties represent notable market examples and recent transactions that illustrate key market dynamics. These are illustrative examples selected for their significance (top sales, market benchmarks, quick sales) and are not the basis for the statistical calculations shown above.

Recent Transactions

11507 Skipwith Ln, Potomac, MD 20854
Top Sale

Highest sale in the past 90 days. Fully renovated with modern finishes and premium lot positioning.

7 beds5 baths6,860 sqft
$4,500,000
Jun 1, 2026
$656/sqft
578 days on market
8527 Rapley Preserve Cir, Rockville, MD 20854
Premium

Sold above market average

5 beds5 baths6,988 sqft
$3,712,000
May 1, 2026
$531/sqft
2 Piney Meetinghouse Ct, Potomac, MD 20854
Market Benchmark

Sold at market average

7 beds5 baths7,855 sqft
$3,375,000
Apr 1, 2026
$430/sqft
7305 Masters Dr, Potomac, MD 20854
Market Benchmark

Representative market sale establishing baseline for properties in the core neighborhood.

4 beds3 baths3,099 sqft
$1,350,000
Jun 1, 2026
$436/sqft
15 Arlive Ct, Rockville, MD 20854
Market Benchmark

Representative market sale establishing baseline for properties in the core neighborhood.

5 beds4 baths2,965 sqft
$1,350,000
May 1, 2026
$455/sqft
10229 Sundance Ct, Rockville, MD 20854
Market Benchmark

Representative market sale establishing baseline for properties in the core neighborhood.

3 beds3 baths2,648 sqft
$1,350,000
Apr 1, 2026
$510/sqft
118 days on market
10816 Rock Run Dr, Rockville, MD 20854
Market Benchmark

Representative market sale establishing baseline for properties in the core neighborhood.

2 beds1 baths858 sqft
$1,200,000
Jun 1, 2026
$1,399/sqft
28 days on market
11730 Glen Mill Rd, Rockville, MD 20854
Value

Sold below market average

3 beds2 baths1,917 sqft
$610,000
May 1, 2026
$318/sqft
1155 days on market

Investment Analysis

Compare rental income potential against ownership costs and benchmark against market averages.

Rent vs Cost to Own

Monthly rental income vs estimated ownership cost

-$3,582/mo
20854 Avg Rent
20854 Cost to Own
Rent$4,600
Own$8,182

20% down, 6.49% rate, 0.9% tax

Short-Term Rental

Avg nightly rate and occupancy for this ZIP

20854 Avg nightly rate
20854 Avg occupancy (days/year)
Nightly rate$200/night
Occupancy223 of 365 days

Data Sources

Real estate market data & public records, and GemHaus® proprietary models.

Report generated: 7/10/2026

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