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Market Snapshot

Median listing price
$699K

The median listing price in Prescott, AZ ZIP 86301 is $699,450 as of September 2026.

Median rent
$1,915/mo

The median market rent in Prescott, AZ ZIP 86301 is $1,915/month as of September 2026.

Days on market
61 days

The median days on market in Prescott, AZ ZIP 86301 is 61 days as of September 2026. The market is currently neutral.

Gross rental yield
3.29%

At a median list price of $699,450 and a median rent of $1,915/month, the gross rental yield in Prescott, AZ ZIP 86301 is 3.29% as of September 2026.

STR vs LTR
$3,370/mo STR · $1,915/mo LTR

In Prescott, AZ ZIP 86301, median Airbnb revenue is $3,370/month compared to median long-term rent of $1,915/month as of September 2026.

Prescott, AZ 86301 Real Estate Market Report

ZIP Code: 86301

Report Date: September 2026

Market Temperature:
NEUTRAL

Scope: This ZIP code analysis focuses on single-family residential (SFR) properties. Metrics are calculated from recent sales and active listings within the past 90 days.


Market Overview

This analysis is based on a sample of properties from this ZIP code (up to 200 sold properties and up to 100 active properties). The median prices below are calculated from all available properties in the sample, while trend analysis uses properties from the selected analysis window.

Analysis Window
90 Days
Total Properties Analyzed
143
Active Listings
114
Sold Properties
29

Market Metrics

Median Listing Price
$699,450
Median Sold Price
$589,900
Median Price per Sqft
$307/sqft

The property counts shown above represent only the properties analyzed in this report sample, not the total inventory for this ZIP code. Median prices are calculated from all available properties in the sample, while trend analysis uses properties from the selected analysis window.


Rental Market

Median Market Rent
$1,915

Note: The relationship between property values and rental rates reflects different market dynamics. Higher-priced properties may have lower rental yields due to factors such as luxury market positioning, owner-occupancy preferences, or long-term appreciation strategies rather than immediate rental income maximization.


Property Taxes

Property Tax Rate
0.25%

Liquidity & Velocity

Median Days on Market
61
Sale-to-List Ratio
100.0%

Note: A Sale-to-List Ratio near 100% can occur when properties sell at or near their final listing price after price adjustments during the listing period, even when initial listing prices differ significantly from sale prices.


Market Trends & Context

Understanding Market Temperature

A Neutral market indicates balanced conditions where neither buyers nor sellers have a strong advantage, typically characterized by flat price trends, extended but stable days on market, and moderate inventory relative to sales.

Price YoY Trend
flat
Market Temperature
neutral
Rent YoY Trend
flat
Interest Rate Pressure
moderate

Current Mortgage Rate Context

Market-level mortgage rate comparison for this area:

Current 30-year fixed mortgage rates in Prescott AZ are approximately 6.99%, which is 0.98% higher than the 6.01% market low observed in February 2026.

Note: Interest rate comparisons provide market context. The existing "Interest Rate Pressure" metric above shows the qualitative market impact.


Key Findings

  1. The neighborhood's primary market value indicator is the median sold price of 589,900, which represents the most reliable signal of recent transaction activity and should guide valuation decisions rather than asking prices.
  2. There is a meaningful spread between the median listing price of 699,450 and the median sold price of 589,900, which may indicate seller pricing optimism relative to completed transactions and suggests pricing friction that negotiators can exploit.
  3. Market velocity appears slower based on the median days on market of 61, which suggests longer marketing periods and moderate liquidity; sellers should prioritize condition and realistic pricing to avoid extended time on market.
  4. Market context is broadly balanced: price year-over-year trend is flat and market temperature is neutral, while interest rate pressure is described as moderate; investors and buyers should factor in a median price per square foot of 307 and median market rent of 1,915 when assessing hold vs. buy decisions, using the median sold price as the transaction benchmark.

Notable Properties

The following 8 properties represent notable market examples and recent transactions that illustrate key market dynamics. These are illustrative examples selected for their significance (top sales, market benchmarks, quick sales) and are not the basis for the statistical calculations shown above.

Recent Transactions

1116 S Lakeview Dr, Prescott, AZ 86301
Top Sale

Highest sale in the past 90 days. Fully renovated with modern finishes and premium lot positioning.

3 beds3 baths2,437 sqft
$1,002,000
Jul 2026
$411/sqft
249 days on market
1616 Gettysvue Way, Prescott, AZ 86301
Premium

Sold above market average

3 beds3 baths2,224 sqft
$892,500
Jun 2026
$401/sqft
114 days on market
1420 St Charles Ave, Prescott, AZ 86301
Value

Sold below market average

6 beds5 baths4,123 sqft
$885,000
Jun 2026
$215/sqft
56 days on market
127 E Rosser St, Prescott, AZ 86301
Market Benchmark

Representative market sale establishing baseline for properties in the core neighborhood.

3 beds2 baths1,977 sqft
$625,000
Jul 2026
$316/sqft
38 days on market
1694 Cedarwood Dr, Prescott, AZ 86301
Market Benchmark

Representative market sale establishing baseline for properties in the core neighborhood.

3 beds2 baths2,349 sqft
$620,000
Jun 2026
$264/sqft
128 days on market
377 Prescott Dr, Prescott, AZ 86301
Market Benchmark

Representative market sale establishing baseline for properties in the core neighborhood.

4 beds2 baths1,861 sqft
$610,000
Jun 2026
$328/sqft
98 days on market
1815 Pinon Dr, Prescott, AZ 86301
Value

Sold below market average

2 beds1 baths936 sqft
$247,500
Jun 2026
$264/sqft
56 days on market
709 Black Dr, Prescott, AZ 86301
Value

Sold below market average

3 beds2 baths1,345 sqft
$230,000
Aug 2026
$171/sqft
44 days on market

Investment Analysis

Compare rental income potential against ownership costs and benchmark against market averages.

Rent vs Cost to Own

Monthly rental income vs estimated ownership cost

-$1,428/mo
86301 Avg Rent
86301 Cost to Own
Rent$1,915
Own$3,343

20% down, 6.71% rate, 0.2% tax

Short-Term Rental

Avg nightly rate and occupancy for this ZIP

86301 Avg nightly rate
86301 Avg occupancy (days/year)
Nightly rate$199/night
Occupancy257 of 365 days

Data Sources

Real estate market data & public records, and GemHaus® proprietary models.

Report generated: 9/5/2026

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