Appleton, WI 54914 Real Estate Market Report
ZIP Code: 54914
Report Date: April 2026
Market Temperature: HOT
Scope: Single-Family Residential (SFR) listings and comps only
Executive Overview
In April 2026, the housing market in Appleton, WI is characterized by a median sold price of $280,500, reflecting a robust demand in the area. The market has shown a positive trend, with prices generally up compared to previous periods, suggesting a strengthening market dynamic. The median days on market stands at 209, indicating a slower sales velocity, which may imply a degree of pricing friction as buyers navigate elevated inventory levels.
Despite the presence of elevated inventory, buyer demand remains strong, contributing to competitive conditions. The median listing price of $344,900 indicates a notable gap between asking and selling prices, which may reflect seller expectations in a market that is still adjusting to current conditions. With moderate interest rates supporting affordability, the market appears to be maintaining its momentum, although the median market rent of $1,271 suggests increasing rental demand, further complicating the landscape for potential homebuyers.
Market Overview
This analysis is based on a sample of properties from this ZIP code (up to 200 sold properties and up to 100 active properties). The median prices below are calculated from all available properties in the sample, while trend analysis uses properties from the selected analysis window.
Market Metrics
Note: The property counts shown above represent only the properties analyzed in this report sample, not the total inventory for this ZIP code. Median prices are calculated from all available properties in the sample, while trend analysis uses properties from the selected analysis window.
Rental Market
Note: The relationship between property values and rental rates reflects different market dynamics. Higher-priced properties may have lower rental yields due to factors such as luxury market positioning, owner-occupancy preferences, or long-term appreciation strategies rather than immediate rental income maximization.
Property Taxes
Liquidity & Velocity
Note: A Sale-to-List Ratio near 100% can occur when properties sell at or near their final listing price after price adjustments during the listing period, even when initial listing prices differ significantly from sale prices.
Market Trends & Context
Understanding Market Temperature
A Hot market indicates strong buyer demand with limited inventory, typically characterized by rising prices, quick sales (low days on market), and inventory levels below historical averages.
Current Mortgage Rate Context
Market-level mortgage rate comparison for this area:
Current 30-year fixed mortgage rates in Appleton, WI are averaging 6.64% compared to approximately 6.38% in early 2026, presenting a slightly less favorable borrowing environment.
Note: Interest rate comparisons provide market context. The existing "Interest Rate Pressure" metric above shows the qualitative market impact.
Key Findings
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The median sold price of $280,500 indicates strong buyer interest despite elevated inventory levels.
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With a median days on market of 209, the market is experiencing slower sales velocity, suggesting potential pricing challenges.
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The median listing price of $344,900 shows a significant gap compared to sold prices, indicating potential seller expectations that may not align with market realities.
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The market temperature is classified as hot, reflecting strong demand and competitive conditions for buyers.
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The median market rent of $1,271 is up, indicating increasing rental demand that may influence buyer behavior.
Notable Properties
The following 8 properties represent notable market examples and recent transactions that illustrate key market dynamics. These are illustrative examples selected for their significance (top sales, market benchmarks, quick sales) and are not the basis for the statistical calculations shown above.
Recent Transactions
Highest sale in the past 90 days. Fully renovated with modern finishes and premium lot positioning.
Sold below market average
Sold at market average
Representative market sale establishing baseline for properties in the core neighborhood.
Representative market sale establishing baseline for properties in the core neighborhood.
Representative market sale establishing baseline for properties in the core neighborhood.
Sold below market average
Sold below market average
Data Sources
Real estate market data & public records, and GemHaus® proprietary models.
Report generated: 4/1/2026
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