GemHausNew report

Market Snapshot

Median listing price
$450K

The median listing price in Plano, TX ZIP 75074 is $450,000 as of June 2026.

Median rent
$1,754/mo

The median market rent in Plano, TX ZIP 75074 is $1,754/month as of June 2026.

Days on market
45 days

The median days on market in Plano, TX ZIP 75074 is 45 days as of June 2026. The market is currently neutral.

Gross rental yield
4.68%

At a median list price of $450,000 and a median rent of $1,754/month, the gross rental yield in Plano, TX ZIP 75074 is 4.68% as of June 2026.

STR vs LTR
$1,313/mo STR · $1,754/mo LTR

In Plano, TX ZIP 75074, median Airbnb revenue is $1,313/month compared to median long-term rent of $1,754/month as of June 2026.

Plano, TX 75074 Real Estate Market Report

ZIP Code: 75074

Report Date: June 2026

Market Temperature:
NEUTRAL

Scope: This ZIP code analysis focuses on single-family residential (SFR) properties. Metrics are calculated from recent sales and active listings within the past 90 days.


Market Overview

This analysis is based on a sample of properties from this ZIP code (up to 200 sold properties and up to 100 active properties). The median prices below are calculated from all available properties in the sample, while trend analysis uses properties from the selected analysis window.

Analysis Window
12 Months
Total Properties Analyzed
57
Active Listings
54
Sold Properties
3

Market Metrics

Median Listing Price
$450,000
Median Sold Price
$938,448
Median Price per Sqft
$212/sqft

The property counts shown above represent only the properties analyzed in this report sample, not the total inventory for this ZIP code. Median prices are calculated from all available properties in the sample, while trend analysis uses properties from the selected analysis window.


Rental Market

Median Market Rent
$1,754

Note: The relationship between property values and rental rates reflects different market dynamics. Higher-priced properties may have lower rental yields due to factors such as luxury market positioning, owner-occupancy preferences, or long-term appreciation strategies rather than immediate rental income maximization.


Property Taxes

Property Tax Rate
1.23%

Liquidity & Velocity

Median Days on Market
45

Note: A Sale-to-List Ratio near 100% can occur when properties sell at or near their final listing price after price adjustments during the listing period, even when initial listing prices differ significantly from sale prices.


Market Trends & Context

Understanding Market Temperature

A Neutral market indicates balanced conditions where neither buyers nor sellers have a strong advantage, typically characterized by flat price trends, extended but stable days on market, and moderate inventory relative to sales.

Price YoY Trend
down
Market Temperature
neutral
Rent YoY Trend
down
Interest Rate Pressure
elevated

Current Mortgage Rate Context

Market-level mortgage rate comparison for this area:

Current 30-year fixed mortgage rates in Plano, TX, are averaging 6.6%, reflecting a stable market environment for property owners compared to recent 2026 trends.

Note: Interest rate comparisons provide market context. The existing "Interest Rate Pressure" metric above shows the qualitative market impact.


Key Findings

  1. median sold price (unavailable) — The median sold price is not provided in the supplied metrics, which may reflect limited recent closed-transaction reporting or a small sample of completed sales; without that figure, rely on listing and trend signals to gauge realized value and recent transaction activity.
  2. median listing price: $450,000 coupled with median price per square foot: $212 — Current asking-levels indicate seller expectations at this price-density, but with the broader down price year-over-year trend, sellers may need to adjust pricing to match realized sale levels.
  3. median days on market: 45 and elevated inventory relative to sales — A median of 45 days on market alongside excess supply relative to sales in the sample suggests slower sales velocity and increased negotiation leverage for buyers; price concessions or longer marketing windows may be required to maintain transaction flow.
  4. median market rent: $1,754 and rents down, with financing pressure at 6.6% and elevated interest rate pressure — Rental income has softened year-over-year while higher mortgage rates at 6.6% are likely constraining buyer affordability, reinforcing the need for conservative pricing and targeting value-conscious buyers or investors.

Notable Properties

The following 3 properties represent notable market examples and recent transactions that illustrate key market dynamics. These are illustrative examples selected for their significance (top sales, market benchmarks, quick sales) and are not the basis for the statistical calculations shown above.

Recent Transactions

5108 14th St, Plano, TX 75074
Top Sale

Highest sale in the past 90 days. Fully renovated with modern finishes and premium lot positioning.

- beds- baths1,554 sqft
$1,000,000
May 1, 2026
$644/sqft/sqft
2713 14th St, Plano, TX 75074
Premium

Sold above market average

4 beds2 baths1,065 sqft
$256,200
Jul 1, 2025
$241/sqft/sqft
1129 days on market
1508 Lorraine Dr, Plano, TX 75074
Value

Sold below market average

- beds2 baths1,526 sqft
$224,000
Dec 1, 2025
$147/sqft/sqft

Investment Analysis

Compare rental income potential against ownership costs and benchmark against market averages.

Rent vs Cost to Own

Monthly rental income vs estimated ownership cost

-$4,262/mo
75074 Avg Rent
75074 Cost to Own
Rent$1,754
Own$6,016

20% down, 6.57% rate, 1.2% tax

Short-Term Rental

Avg nightly rate and occupancy for this ZIP

75074 Avg nightly rate
75074 Avg occupancy (days/year)
Nightly rate$181/night
Occupancy69 of 365 days

Data Sources

Real estate market data & public records, and GemHaus® proprietary models.

Report generated: 6/14/2026

GemHaus

Get personalized market intelligence

Unlock deeper property intel in Plano, TX valuations, rent comps, operating costs, and pro-forma breakdowns.

Nearby Market Reports