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Broken Bow, OK 74728 Real Estate Market Report

ZIP Code: 74728
Report Date: May 2026
Market Temperature: COLD
Scope: This ZIP code analysis focuses on single-family residential (SFR) properties. Metrics are calculated from recent sales and active listings within the past 90 days.


Market Overview

This analysis is based on a sample of properties from this ZIP code (up to 200 sold properties and up to 100 active properties). The median prices below are calculated from all available properties in the sample, while trend analysis uses properties from the selected analysis window.

Analysis Window
90 Days
Total Properties Analyzed
130
Active Listings
100
Sold Properties
30

Market Metrics

Median Listing Price
$599,000
Median Sold Price
$668,295
Median Price per Sqft
$334/sqft

Note: The property counts shown above represent only the properties analyzed in this report sample, not the total inventory for this ZIP code. Median prices are calculated from all available properties in the sample, while trend analysis uses properties from the selected analysis window.


Rental Market

Median Market Rent
$6,405

Property Taxes

Property Tax Rate
0.68%

Liquidity & Velocity

Median Days on Market
410
Sale-to-List Ratio
100.0%

Note: A Sale-to-List Ratio near 100% can occur when properties sell at or near their final listing price after price adjustments during the listing period, even when initial listing prices differ significantly from sale prices.


Market Trends & Context

Understanding Market Temperature

A Cold market indicates weak buyer demand relative to available inventory, typically characterized by declining or flat prices, extended days on market, and elevated inventory levels relative to sales.

Price YoY Trend
down
Market Temperature
cold
Rent YoY Trend
up
Interest Rate Pressure
moderate

Current Mortgage Rate Context

Market-level mortgage rate comparison for this area:

Current 30-year fixed mortgage rates in Broken Bow, OK are 6.4%, reflecting a stable market environment for property owners compared to the broader 2026 average of 6.43%.

Note: Interest rate comparisons provide market context. The existing "Interest Rate Pressure" metric above shows the qualitative market impact.


Key Findings

  1. The primary local market indicator is the median sold price, $668,295, which represents recent transaction-level value and appears to exceed the median listing price; this suggests sellers are, in the analyzed sample, realizing a premium to asking in some segments and that the median sold price should be used as the reference for valuation. down

  2. The market shows very slow sales velocity with a median days on market of 410, which indicates notable pricing friction and slower transaction cadence; given the cold market temperature, sellers should expect longer marketing periods and buyers may have more time to negotiate.

  3. Rental dynamics are a countervailing strength: the median market rent of $6,405 and an upward rent year-over-year trend point to strong short-term rental and leasing demand; investors focused on rental cash flow should prioritize income-producing SFR and condominium opportunities in areas that capture short-term rental demand. up

  4. Financing pressure is moderate with local 30-year fixed mortgage rates at 6.4%, roughly in line with the broader 2026 average of 6.43%; this moderate interest rate pressure suggests borrowing costs are a meaningful but stable factor for buyer affordability and deal structuring.


Notable Properties

The following 8 properties represent notable market examples and recent transactions that illustrate key market dynamics. These are illustrative examples selected for their significance (top sales, market benchmarks, quick sales) and are not the basis for the statistical calculations shown above.

Recent Transactions

27 Pleasant Cypress Trl, Broken Bow, OK 74728
Top Sale

Highest sale in the past 90 days. Fully renovated with modern finishes and premium lot positioning.

6 beds
6 baths
4,697 sqft
$1,850,000
Apr 1, 2026
$394/sqft/sqft
386 days on market
259 Alder Pl, Broken Bow, OK 74728
Premium

Sold above market average

5 beds
5 baths
3,278 sqft
$1,340,000
Feb 1, 2026
$409/sqft/sqft
65 Lost Dogwood Trl, Broken Bow, OK 74728
Premium

Sold above market average

3 beds
3 baths
2,645 sqft
$1,070,000
Apr 1, 2026
$405/sqft/sqft
102 Fork Creek Trl, Broken Bow, OK 74728
Value

Sold below market average

4 beds
3 baths
3,088 sqft
$550,000
Apr 1, 2026
$178/sqft/sqft
482 days on market
72 Xpress Ln, Broken Bow, OK 74728
Market Benchmark

Sold at market average

3 beds
3 baths
1,800 sqft
$545,000
Mar 1, 2026
$303/sqft/sqft
553 days on market
11 Driftcast Rd, Broken Bow, OK 74728
Value

Sold below market average

4 beds
3 baths
2,258 sqft
$545,000
Feb 1, 2026
$241/sqft/sqft
267 Old Broken Bow Hwy, Broken Bow, OK 74728
Value

Sold below market average

3 beds
1 baths
1,632 sqft
$168,000
Mar 1, 2026
$103/sqft/sqft
1424 days on market
1360 Indigo Rd, Broken Bow, OK 74728
Value

Sold below market average

3 beds
2 baths
1,920 sqft
$167,000
Mar 1, 2026
$87/sqft/sqft
234 days on market

Investment Analysis

Compare rental income potential against ownership costs and benchmark against market averages.

Rent vs Cost to Own

Monthly rental income vs estimated ownership cost

$2,500/mo
74728 Avg Rent
74728 Cost to Own
Rent$6,405
Own$3,905

20% down, 6.4% rate, 0.7% tax

Short-Term Rental

Avg nightly rate and occupancy for this ZIP

74728 Avg nightly rate
74728 Avg occupancy (days/year)
Nightly rate$227/night
Occupancy83 of 365 days

Data Sources

Real estate market data & public records, and GemHaus® proprietary models.

Report generated: 5/18/2026

GemHaus

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