Winston Salem, NC 27104 Real Estate Market Report

ZIP Code: 27104
Report Date: April 2026
Market Temperature: NEUTRAL
Scope: Single-Family Residential (SFR) listings and comps only

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Executive Overview

The median sold price in Winston-Salem, NC (ZIP: 27104) is currently $399,450, reflecting a robust market where actual transaction values demonstrate significant appreciation. This price point indicates a strong demand relative to available inventory, which has resulted in a balanced buyer-seller dynamic. The market has experienced an upward trend in sold prices, contributing to a favorable environment for sellers while still providing opportunities for buyers willing to engage with the current market conditions.

Transaction activity appears moderate, with 215 days on market suggesting a slower sales velocity. This extended duration may indicate some pricing friction as buyers assess value against the $337,400 median listing price. Elevated inventory levels relative to sales activity suggest that while demand remains strong, there is an excess supply that could influence future pricing strategies and negotiations. Overall, the market remains stable with a neutral temperature, indicating a balanced approach between buyers and sellers.

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Market Overview

This analysis is based on a sample of properties from this ZIP code (up to 200 sold properties and up to 100 active properties). The median prices below are calculated from all available properties in the sample, while trend analysis uses properties from the selected analysis window.

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Market Metrics

Note: The property counts shown above represent only the properties analyzed in this report sample, not the total inventory for this ZIP code. Median prices are calculated from all available properties in the sample, while trend analysis uses properties from the selected analysis window.

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Rental Market

Note: The relationship between property values and rental rates reflects different market dynamics. Higher-priced properties may have lower rental yields due to factors such as luxury market positioning, owner-occupancy preferences, or long-term appreciation strategies rather than immediate rental income maximization.

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Property Taxes

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Liquidity & Velocity

Note: A Sale-to-List Ratio near 100% can occur when properties sell at or near their final listing price after price adjustments during the listing period, even when initial listing prices differ significantly from sale prices.

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Market Trends & Context

Understanding Market Temperature

A Neutral market indicates balanced conditions where neither buyers nor sellers have a strong advantage, typically characterized by flat price trends, extended but stable days on market, and moderate inventory relative to sales.

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Key Findings

1. The median sold price of $399,450 indicates strong demand and price appreciation in the market.

2. With 215 days on market, properties are experiencing slower sales velocity, suggesting potential pricing friction.

3. The median listing price of $337,400 shows a notable gap compared to sold prices, indicating seller expectations may need adjustment.

4. Elevated inventory levels relative to sales activity may lead to increased competition among sellers in the near term.

5. The median market rent of $1,490 reflects rising rental demand, contributing positively to the overall market dynamics.

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Notable Properties

The following 8 properties represent notable market examples and recent transactions that illustrate key market dynamics. These are illustrative examples selected for their significance (top sales, market benchmarks, quick sales) and are not the basis for the statistical calculations shown above.