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Market Snapshot

Median listing price
$1.38M

The median listing price in Kailua Kona, HI ZIP 96740 is $1,379,000 as of June 2026.

Median rent
$2,800/mo

The median market rent in Kailua Kona, HI ZIP 96740 is $2,800/month as of June 2026.

Days on market
237 days

The median days on market in Kailua Kona, HI ZIP 96740 is 237 days as of June 2026. The market is currently cold.

Gross rental yield
2.44%

At a median list price of $1,379,000 and a median rent of $2,800/month, the gross rental yield in Kailua Kona, HI ZIP 96740 is 2.44% as of June 2026.

STR vs LTR
$4,190/mo STR · $2,800/mo LTR

In Kailua Kona, HI ZIP 96740, median Airbnb revenue is $4,190/month compared to median long-term rent of $2,800/month as of June 2026.

Kailua Kona, HI 96740 Real Estate Market Report

ZIP Code: 96740

Report Date: June 2026

Market Temperature:
COLD

Scope: This ZIP code analysis focuses on single-family residential (SFR) properties. Metrics are calculated from recent sales and active listings within the past 90 days.


Market Overview

This analysis is based on a sample of properties from this ZIP code (up to 200 sold properties and up to 100 active properties). The median prices below are calculated from all available properties in the sample, while trend analysis uses properties from the selected analysis window.

Analysis Window
90 Days
Total Properties Analyzed
214
Active Listings
173
Sold Properties
41

Market Metrics

Median Listing Price
$1,379,000
Median Sold Price
$2,175,000
Median Price per Sqft
$734/sqft

The property counts shown above represent only the properties analyzed in this report sample, not the total inventory for this ZIP code. Median prices are calculated from all available properties in the sample, while trend analysis uses properties from the selected analysis window.


Rental Market

Median Market Rent
$2,800

Note: The relationship between property values and rental rates reflects different market dynamics. Higher-priced properties may have lower rental yields due to factors such as luxury market positioning, owner-occupancy preferences, or long-term appreciation strategies rather than immediate rental income maximization.


Property Taxes

Property Tax Rate
0.49%

Liquidity & Velocity

Median Days on Market
237
Sale-to-List Ratio
100.0%

Note: A Sale-to-List Ratio near 100% can occur when properties sell at or near their final listing price after price adjustments during the listing period, even when initial listing prices differ significantly from sale prices.


Market Trends & Context

Understanding Market Temperature

A Cold market indicates weak buyer demand relative to available inventory, typically characterized by declining or flat prices, extended days on market, and elevated inventory levels relative to sales.

Price YoY Trend
down
Market Temperature
cold
Rent YoY Trend
up
Interest Rate Pressure
elevated

Current Mortgage Rate Context

Market-level mortgage rate comparison for this area:

Current 30-year fixed mortgage rates in Kailua Kona, HI are 6.74% compared to 5.87% when typical loans in this area originated in early 2026.

Note: Interest rate comparisons provide market context. The existing "Interest Rate Pressure" metric above shows the qualitative market impact.


Key Findings

  1. $2,175,000 median sold price is the primary indicator of recent transaction value in Kailua Kona and suggests realized market value is above current asking levels; the gap between the median sold price and the median listing price may indicate pricing friction between seller expectations and completed transactions.
  2. 237 median days on market coupled with a cold market temperature suggests slower sales velocity and reduced transaction liquidity, which may extend time to close for sellers and pressure deal timelines.
  3. down year-over-year price trend alongside elevated interest rate pressure (current 30-year fixed ~6.74% vs ~5.87% earlier in 2026) signals softening pricing power and higher carrying costs for buyers, which may suppress bidding activity and favor negotiated price concessions.
  4. $2,800 median market rent is trending up, indicating modest rent resilience even as sale prices show downward pressure; this divergence suggests potential short-term income support for buy-to-rent strategies, though affordability is constrained by the elevated interest rate environment.

Notable Properties

The following 8 properties represent notable market examples and recent transactions that illustrate key market dynamics. These are illustrative examples selected for their significance (top sales, market benchmarks, quick sales) and are not the basis for the statistical calculations shown above.

Recent Transactions

72-122 Laueki St, Kailua Kona, HI 96740
Top Sale

Highest sale in the past 90 days. Fully renovated with modern finishes and premium lot positioning.

6 beds6 baths6,832 sqft
$16,500,000
Apr 1, 2026
$2,415/sqft/sqft
72-3025 Uluweuweu Hema Pl, Kailua Kona, HI 96740
Premium

Sold above market average

4 beds4 baths4,174 sqft
$16,000,000
Apr 1, 2026
$3,833/sqft/sqft
72-3557 Kulanakauhale Pl, Kailua Kona, HI 96740
Premium

Sold above market average

4 beds4 baths3,467 sqft
$9,300,000
Mar 1, 2026
$2,682/sqft/sqft
78-6633 Alii Dr, Kailua Kona, HI 96740
Market Benchmark

Sold at market average

4 beds3 baths1,681 sqft
$1,306,000
Mar 1, 2026
$777/sqft/sqft
245 days on market
73-4368 Kapuahi St, Kailua Kona, HI 96740
Premium

Sold above market average

3 beds2 baths1,528 sqft
$1,300,000
Apr 1, 2026
$851/sqft/sqft
181 days on market
73-4361 Lula St, Kailua Kona, HI 96740
Premium

Sold above market average

3 beds2 baths1,582 sqft
$1,300,000
Mar 1, 2026
$822/sqft/sqft
174 days on market
75-221 Aloha Kona Dr, Kailua Kona, HI 96740
Value

Sold below market average

3 beds2 baths1,120 sqft
$564,550
Apr 1, 2026
$504/sqft/sqft
131 days on market
76-6199 Pakalana Rd, Kailua Kona, HI 96740
Value

Sold below market average

3 beds1 baths1,154 sqft
$545,000
Mar 1, 2026
$472/sqft/sqft
162 days on market

Investment Analysis

Compare rental income potential against ownership costs and benchmark against market averages.

Rent vs Cost to Own

Monthly rental income vs estimated ownership cost

-$9,757/mo
96740 Avg Rent
96740 Cost to Own
Rent$2,800
Own$12,557

20% down, 6.53% rate, 0.5% tax

Short-Term Rental

Avg nightly rate and occupancy for this ZIP

96740 Avg nightly rate
96740 Avg occupancy (days/year)
Nightly rate$228/night
Occupancy222 of 365 days

Data Sources

Real estate market data & public records, and GemHaus® proprietary models.

Report generated: 6/1/2026

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